Google can be so cryptic and mysterious so maybe you have heard about Google Caffeine and are worried about how it will affect your websites and blog search results. Here is the straight news from Matt Cutts of Google and Search Engine Watch, and a link so you can go try Google Caffeine yourself right now.
Here are some interesting reads
“Caffeine includes, as Cutts tells us, a top-to-bottom rewrite of the Google’s indexing system – i.e., the system that builds a database of all known websites, complete with all the metadata needed to describe them. It’s not an effort to change the way that index is used to generate search results.” – Matt Cutts
http://www.theregister.co.uk/2009/08/14/google_caffeine_truth/
August 10, 2009
Meet the New Google. Not That Much Different from the Old Google.
“Ok, so you big time search geeks are going to notice the changes in the new Google architecture. But the vast majority of people? Probably not so much. I know Google said the changes would only be noticeable to “power users” but since they don’t always make announcements about what they’re testing (or when algorithm updates occur), I thought there would be something more to this update. (Yes, I know this is an architecture and not *necessarily* algorithm.)
What you’ll want to know that there is a slight de-emphasis on Wikipedia (by about 1 ranking on several searches), which should make many SEOs happy. There’s also a noticeable demotion of universal search, but that could change with use by testers, so keep an eye on it.
It is faster – many times over twice as fast, but this could be the result of using a smaller data set for the preview. Also, whenever it’s faster, there are far fewer pages indexed, further suggesting the smaller data set theory.
The new Google also leaves out the icons for commenting, promoting, and removing results, but those are only available when you’re signed in anyway.
On the flip side, there’s some switch-up of the top ten, which can be frustrating. But that’s all in a day’s work for the average SEO. (I’ve watched sites shift around in the SERPs in a single day.)
Check out these comparison searches below. Click on an image to enlarge. Old Google on the left, New Google on the right.”
Some Sample Search Results here if you go to his link………….
http://blog.searchenginewatch.com/090810-232027
Test Google Caffeine yourself here
http://googlesystem.blogspot.com/2009/08/test-googles-new-search-infrastructure.html
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